Back in early March Playboy Magazine felt
the wrath of Jessica Alba when they placed a promotional image of her from
Into the Blue
on the front cover of the March issue.
Since the cover suggests that we should expect to find the young actress
naked inside, Jessica Alba decided she wasn't going to take this lying down;
or in the missionary position for that matter.
Instead, Alba put together her team of lawyers and threatened early litigation
against Playboy (read all the juicy details HERE).
However, Alba was dealing with The Man (literally), and Hugh Hefner is too
much of a gentleman to let this 'who did what' get out of control.
Hefner Apologizes to Alba
So how much in damages does Playboy Magazine
have to hand over to Jessica Alba? Well, according to Reuters,
not a single penny. Again proving himself to be the master of just about
everything with a woman, Hefner took care of the problem personally.
Film star Jessica Alba forgave Playboy Magazine on Tuesday for
making her an unwitting cover girl after founder Hugh Hefner sent the actress
a personal apology and pledged to donate money to her favorite charities.
Alba had threatened to sue Playboy after the men's magazine printed
a photo of the bikini-clad actress from her 2005 movie Into the Blue
on the cover of its March issue -- which she said duped readers into thinking
she was nude inside.
"In light of Mr. Hefner's personal apology for Playboy's unauthorized
use of my photo on their cover, I have decided to discontinue my claims
against them," Alba, 24, said in a written statement.
"This was never about money, it was about setting the record straight
about something that was done without my knowledge or consent," she
In his letter to Alba, Hefner apologized for "any distress unintentionally caused by the publication of your photo" on the March cover.
"What was intended as a tribute to your tremendous popularity has been misinterpreted by some as something else for which we are truly sorry since we are among your biggest fans," Hefner said.
Jessica Alba and her staff of lawyers claim that Playboy is violating
her rights and misleading the public by using her photo. She has threatened
to sue Playboy if the March issue wasn't pulled from newsstands
or if she wasn't compensated for the wrongful use of her image.
I got to hand it to each of them for both looking respectable coming out
of this whole thing. We love you Hef... and I love you Jessica.