MTV Movie Awards
Remember those moments when the seat fabric would
actually change color in the older MTV Movie Awards ceremonies? Well, I
can't exactly remember when it happened either, but it happened. When the
show is recorded, MTV can get away with a lot. This year, however, the network
is looking to try something different. Since singers and bands are so capable
of doing something crazy on live television, it seemed a waste to not do
the show live.
2007 MTV Movie Awards Live
Music Television announced today that revolutionary,
Emmy Award® winning producer, Mark Burnett will executive produce the
2007 MTV MOVIE AWARDS. The network also announced that for the first time
in Movie Awards history, the sixteenth annual show will premiere live on
MTV, Sunday June 3rd from Los Angeles, California. With the legendary golden
popcorn up for grabs in such eccentric categories as "Best Kiss,"
"Best Villain," and "Best Comedic Performance," along
with the debut of several new awards, the 2007 MTV MOVIE AWARDS promises
to be as memorable as ever.
Salli Frattini, who has served as executive producer of the Movie Awards
for the past 10 years, will return and work closely with Burnett as well.
The star-studded event is MTV's irreverent nod to the typical awards shows
celebrating the year's best in movies, stand-out musical performances and
more. Hailed for clever, one-of-a-kind film parodies, sexy lip locking moments
from the likes of Sarah Michelle Gellar and Selma Blair, and outrageous
acceptance speeches such as Jim Carrey's comedic rant surrounded by 60 angels,
the MTV Movie Awards has produced some of the most unforgettable and outrageous
moments in award show history!
One of the driving forces behind reality television
and a true visionary, Mark Burnett has enjoyed a long history of executive
producing Emmy Award®- winning television, with "Survivor,"
"The Apprentice," "Rock Star," "Contender"
and the upcoming "On The Lot." Burnett's entrepreneurial spirit
pioneered the success of the reality "unscripted" drama series,
garnered skyrocketing ratings and introduced millions worldwide to an entirely
new television genre. He is also credited with revolutionizing product integration
on television and creating new multimedia platforms, such as "Gold
Rush" for advertisers and online audiences.
"Mark has great ideas and vision for the Movie Awards, and I know he's
going to bring some fresh energy to the show," said Christina Norman,
President, MTV. "I can't wait to see how his vision comes together
to create a one of a kind experience for the Movie Awards, on television
and on line."
"I began my career at MTV with Eco-Challenge and worked closely with
Salli Frattini on every aspect of that project. I love MTV and I especially
love its Movie Awards, so when you combine MTV, Salli Frattini and movies
it was easy to say yes," said Mark Burnett. "Adding a live element
to the Movie Awards irreverence and spoofs, it simply means ... anything
can happen. Buckle your seatbelts!"
Location and nominees for the 2007 MTV MOVIE AWARDS will be announced in
the spring.
Stay tuned for updates.
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